TheĀ Beauty & SuccessĀ Blog

The Hidden Costs of Transparency: Why I Don't Share Every Innovation Feb 24, 2025

In today's hyper-connected world, where information flows faster than ever before, transparency is often hailed as the gold standard for modern communication. But have you ever considered that thereĀ might be a hidden cost to being overly transparent?

(Hint: the answer is yes, there are hidden costs...

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3 Ways For Estheticians To Get More Referrals Feb 15, 2024

Getting your best customers to refer you to their friends and family is not only a great compliment, it's also great for business. Referred clients generally spend more on services and buy more products than other 'first time' clients. Why? Because they already trust you because someone they love tr...

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